Evelyn Doane - William Raveis Real Estate - Cape Cod



Posted by Evelyn Doane on 9/3/2017

Although location is one of the most important factors that will impact the marketability of your home, it's not the only thing prospective buyers are thinking about.

If they're organized, focused, and serious about finding the right property for their needs, they've probably developed a detailed checklist of "must haves" and a "wish list."

In all likelihood, those who are working with a real estate agent are being shown properties that conform to their requirements and many of their wish-list items. A comprehensive list would include everything from the number of bedrooms and bathrooms they want to square footage and the quality of the school district.

Many people also have specific preferences about features like floor plans, amount of storage space, the size of the backyard, architectural style, and the availability of a fireplace, patio, porch, deck, eat-in kitchen, two-car garage, and privacy features. Some are even looking for the traditional white picket fence in front of the house!

While your home can't be "all things to all people," it is highly recommended to target the widest possible audience. Your agent, a home staging consultant, or a home decorator can provide you with valuable tips on how to achieve that outcome.

Stand Out and Get Noticed

Just looking good on paper, though, is not always enough to attract motivated buyers. Prospects need to love what they see and be inspired to envision themselves living in your house. Doing what you can to create irresistible curb appeal is one vital aspect of making a great first impression. A manicured lawn, a fresh coat of paint (if needed), and some strategic home staging -- inside and out -- can make all the difference in your results!

Curb appeal is vitally important because that sets the stage, so to speak, for creating high expectations in your prospects. Once you get them in a positive frame of mind, they'll be more inclined to notice all the positive aspects of your home. If your house meets all or most of their requirements and is arranged in a way that's pleasing to them, a purchase offer and negotiations may be right around the corner.

One of the most crucial hurdles to clear in getting prospects to consider buying your house is to help them imagine living, relaxing, raising a family, and pursuing their interests in your home. Your real estate agent can help you effectively stage the interior and exterior of your home to make it inviting and appealing to the widest range of potential buyers.

You can support their sales and marketing efforts by making sure your home is always clean, fresh smelling, and ready to be shown at a moment's notice to house hunters. Doing your best to eliminate clutter, keeping counter tops neat, and making sure pets are on their best behavior (or happily frolicking at the local "doggie daycare" center) can play a key role in winning over interested buyers and successfully selling your home!





Posted by Evelyn Doane on 4/16/2017

After years in your current residence, you're ready for a change. As such, you've decided to add your home to the real estate market in the hopes of moving on to bigger and better things. Selling a home can be a daunting task, particularly for first-time sellers. Fortunately, we're here to help you maximize the value of your home and accelerate the home selling process. Here are three tips that will ensure you can become an informed first-time home seller: 1. Stay the Course. Although you may expect immediate interest in your residence, it may take some time for interest in your home to pick up. However, a patient, dedicated home seller knows how to stay the course and remain calm, cool and collected throughout the home selling process. For instance, a home seller may add his or her residence to the real estate market and continue to share the online home listing with friends, family members and colleagues. By doing so, this home seller may be able to stir up interest in his or her residence over an extended period of time. It also is important to remember that Rome wasn't built in a day, and much in the same vein, the first offer you receive on your residence might not be the best one. As a result, you should only accept an offer that makes you feel comfortable, i.e. an offer that meets your expectations. 2. Don't Sweat the Small Stuff. After you accept an offer from a homebuyer, the buyer likely will want to set up a home inspection. And if he or she encounters unforeseen problems with your home, problems could arise that may slow down the home selling process. If a homebuyer notices substantial issues with your home, he or she may rescind an offer or ask that these problems be resolved. Furthermore, home repairs can be costly, which means you may be forced to invest in expensive home improvements or risk missing out on an opportunity to sell your home. As a home seller, you may encounter obstacles as you attempt to sell your home. But when difficulties arise, try to focus on what's important – selling your home, maximizing its value and ensuring both you and the homebuyer are satisfied with the end results. A home seller who lets minor issues cause his or her blood pressure to rise may put a home sale in danger. Therefore, if you feel stressed, take a deep breath and try to work with a homebuyer to find a resolution that fits both sides. 3. Employ a Real Estate Agent. The home selling journey often is filled with twists and curves along the way. But with a real estate agent at your side, you'll be able to overcome any pitfalls immediately. Your real estate agent can promote and showcase your residence to prospective homebuyers. This professional also will provide expert tips, enabling you to streamline the process of selling your house. Remove the guesswork from the home selling journey – become an informed first-time home seller, and you can speed up the process of generating interest in your house.





Posted by Evelyn Doane on 11/20/2016

After a lot of thought, you've decided to add your house to the real estate market. However, as a first-time home seller, there's plenty you'll need to know to ensure you can maximize your house's sale price. Here are three tips that every first-time home seller needs to know before you list your house on the real estate market: 1. Be realistic when you price your house. What is your home worth? It's the million-dollar question that every home seller needs to consider, because how a home seller prices his or her house may determine how quickly a residence sells. Ultimately, you'll want to be realistic when you price your house. You'll want to find the sweet spot, i.e. a price that makes your house attractive to prospective homebuyers yet ensures you receive fair value for your residence. To price your residence appropriately, be sure to get your house appraised. Also, you'll want to look at the prices of similar homes that currently are listed on the real estate market or sold recently, as this will enable you to determine the right price. Of course, pricing your home competitively will increase the chances that it will generate a lot of interest. And if you do your homework, you're sure to find a fair price that meets your needs as well as the needs of prospective homebuyers. 2. Think about what you'll want to do with your appliances. Do you want to bring your major appliances (like your refrigerator, washing machine and dryer) to your new address? If not, you'll want to account for these items and include them in the price of your home. Comparatively, you may be able to use your appliances in a home negotiation. For instance, you might seal the deal with a homebuyer who is on the fence about making an offer on your home if you offer to include your appliances in the purchase price. On the other hand, if you're in love with your appliances, you need to be ready to bring them with you to your new home. As such, you may need to lower the asking price for your house to account for the fact that a homebuyer will need to buy new appliances. 3. Take a proactive approach to promoting your house. When it comes to selling your house, you'll want to make it as simple as possible for homebuyers to find all of the information they need to understand why your residence is a great choice. For instance, using high-resolution photographs to showcase your residence online can be exceedingly valuable. You also can eliminate clutter from your home and maintain a clean, spacious residence, one that homebuyers can view at any time. Don't forget to collaborate with a first-rate real estate agent, too. With an experienced real estate professional at your side, you'll be able to promote your home to the right homebuyers at the right time consistently. Use the aforementioned tips to get ready to sell your house, and you can increase your chances of optimizing your residence's value in any real estate market.





Posted by Evelyn Doane on 8/3/2014

The recent drop in homes prices, affordable mortgage rates and the popularity of television shows showing investors turning over homes has many people wondering if they can make money flipping homes. Flipping a house simply means buying and then selling a home quickly for profit. There are different ways to do this, but if you are interested in buying and selling houses, or just want to find a good deal to invest your money in. You will want to follow some tips on how to make sure you make money and not end up busting the budget. 1. KNOW THE AREA It is not just about the house you want to buy but also the area. Focus on buying homes in an area that holds value and where homes sell quickly. The golden rule of a home, location, location, location, applies here as you will want the home to be able to be sold quickly. Get to know the average costs and days on market for homes in that area. The more information you have about the market you have chosen, the better decisions you can usually make when it comes time to buy. 2. DO NOT GET EMOTIONAL This is a business venture; your goal is to make money. Emotions and money rarely mix well. Do not get emotional about house flipping. When choosing colors, fixtures and carpets go neutral, you will not be living in the home. Be careful of becoming too attached to the flip. Choose a price to sell the home, do not overprice the home. Overpricing typically leads to you holding the flip longer thus reducing your profit. 3. KNOW YOUR LIMITS If you are new to flipping homes, it is important to know your financial and work limits. The budget will always be more than you anticipate, plan for unexpected problems. Start with homes that mainly have cosmetic problems. Look for houses that need new, modern paint or updated fixtures. Homes where the outside yard and landscaping are unappealing are usually a great buy and can yield more profit. Curb appeal is usually a problem that can be fixed very easily and relatively inexpensively while greatly increasing the value of the home. 4. HAVE AN EXIT STRATEGY The point of flipping is to get in and out as quick as possible. Every day that you own the homes costs you money. Have a plan and know exactly what you're going to do with the home before you buy. Make a schedule of when work will get done and drop dead date of the house going back on the market. If you don't know if you can sell it quickly, don't buy it.





Posted by Evelyn Doane on 7/27/2014

Video marketing is the wave of the future. They say a picture is worth a thousand words. If that is true how much is a video worth? According to Dr. James McQuivery of Forrester Research a one minute video is worth 1.8 million words.  Imagine being able to convey a 1.8 million word message to a consumer in just 60 seconds. Social media sites like You Tube are allowing real estate professionals the opportunity to create messages and have them go viral all over the internet. One statistic that You Tube likes to tout is that in the very near future 90% of web traffic will be video.  This may or may not be true but what we do know is that buyers and sellers search the internet and are drawn to videos. But what better way to advertise a home for sale than to have the homeowner tell its story. Here are some video marketing ideas that you can do to help your agent sell your home: Give the buyer a personal showing Grab your camera or smartphone and take prospective buyers on a walking tour of your home and go ahead this is your chance to brag. Go on a neighborhood tour Drive or walk through your community pointing out areas of interest like schools, businesses and parks. Get a few video testimonials Bring your camera to the best advertising there is for the area; the neighbors!  Capture video testimonials from friendly neighbors touting why it is such a great place to live.